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MSC MALAYSIA APICTA 2020
The objective of the MSC Malaysia Asia Pacific ICT Awards (MSC Malaysia APICTA) is to provide recognition to outstanding achievements of individuals, students, entrepreneurs, SMEs and organizations with operations in Malaysia who have contributed to the development of the MSC Malaysia initiatives or in building applications and services for the benefit of Malaysia. It recognises creativity, innovation, and excellence in Malaysian ICT. This annual Awards programme also provides an opportunity and an ideal environment for individuals and companies to gain local, regional and international exposure through on-going promotional activities, and through participation at the international Asia Pacific ICT Alliance Awards (APICTA).
HEAD CATEGORY DESCRIPTORS
Head Category | Long Descriptor | Short Descriptor | Solution Categories |
Consumer (HC-C) |
For projects, products and services that targets or empowers consumer choice or engagement across all markets, including: Retail; Media; Entertainment; Arts and Culture; Gaming; Tourism; Banking, Insurance & Finance (retail); Real estate (retail). Consumer focused industries are fast moving and highly competitive. Digital innovation enables economic participants to respond rapidly to market requirements, bypassing limitations including, for example, production and logistics. |
For projects that target consumers across all markets. |
|
Inclusions & Community Services (HC-IC) |
For projects, products and services that target niche markets in order to break down the barriers that prevent some members of the community from fully participating in (and contributing to) society. Innovations may be from: Urban, Rural and Remote Services; Indigenous services, eLearning & education; Health and Wellbeing; Sustainability and Environment; NGOs; Disability Sector; Sport. |
For projects that target niche markets in order to break down the barriers that prevent some members of the community from fully participating in (and contributing to) society. |
|
Industrial (HC-I) |
For solutions that deliver automation through the integration of systems, technologies and processes for the following sectors includes but not limited to: Agriculture; Mining; Oil & Gas; Energy; Manufacturing; Construction; Transport; Logistics; Utilities. Industrial activity is focussed on next generation improvement, supporting the development and competitiveness of the marketplace. Digital productivity is core to optimising processes, reducing costs and to developing new product offerings |
For solutions that deliver automation through the integration of systems, technologies and processes in the commodities sector. |
|
Business Services (HC-BS) |
For solutions that drive and deliver business solutions with high levels of productivity and competitiveness. These may be solutions that deliver cross industry functions Innovations may be from: Banking; Finance; Legal; Accounting; Architecture; HR; Administrative Services & Professional Services sectors. |
For solutions that drive businesses to function more productively and competitively. |
|
Public Sector and Government (HC-PSG) |
For services the core value of which is to deliver the digitisation of citizen services and improve efficiencies in the machinery of government. Solutions will be developed by all levels of government or government in collaboration with industry partners. Only nominations from Government owned or controlled entities or Government led delivered can apply. This Award is presented for outstanding ICT innovation dedicated to delivering improved government service delivery or other Digital initiatives for the public. |
For services that deliver the digitisation and improvement of citizen services and to improve efficiencies in the machinery of government. |
|
Students (HC-S)
Category | Descriptor |
Junior Students (HC-JS) |
For the most outstanding Digital project undertaken by a student or group of students who are studying up to/including grade 9. Generally refers to ICT projects by students involved in formal education prior to entering a tertiary institution, for example a university. While this category is generally aimed at secondary school student projects, entries from primary schools are not excluded, though it should be made clear to the primary school students that the same judging standards and criteria are applied equally to both primary and secondary school projects. |
Senior Students (HC-SS) |
For the most outstanding Digital project undertaken by a student or group of students who are in the last three years of secondary education before college or university. Generally refers to ICT projects by students involved in formal education prior to entering a tertiary institution, for example a university. While this category is generally aimed at secondary school student projects, entries from primary schools are not excluded, though it should be made clear to the primary school students that the same judging standards and criteria are applied equally to both primary and secondary school projects. |
Tertiary Student Project (HC-TSP) |
This award recognises the most outstanding project undertaken by a tertiary (undergraduate) student or a group of students. Any Information and Communication Technology project or research performed by a student or a group of students who are registered as active undergraduate students in a higher-learning institution, such as college or university during the APICTA Award competition or within 1 year period from his or her graduation date by providing proof of graduation certificate during delivery of the presentation. |
Notes
Junior Students: Standard 1 - Form 3
Senior Students: Form 4 - Form 6
CROSS & TECHNOLOGY CATEGORIES
- Each innovation entering in a Head category may also be eligible to receive a Technology award or a Cross Category award.
- These awards are granted based on information captured as part of the Head category entry process
- An innovation may not necessarily win a Head category award but may still be eligible to win a Cross Category and/or Technology award
- Cross Category awards will identify innovation excellence in
- Start Up
- Research and Development projects.
- Technology awards may change from year to year and recognise innovation initially in:
- Big Data Analytics
- Internet of Things
- Artificial Intelligence
- Blockchain
CROSS CATEGORY DESCRIPTORS
Head Category | Long Descriptor | Short Descriptor |
Research & Development (CC-RD) |
Any Information and Communication Technology research and development, conducted by academic, non-academic institutions, or individuals to create innovative products, processes, and services. Such innovations are incomplete and yet to be marketed even though their features and functionalities can be demonstrated. |
For outstanding Digital Research & Development (including postgraduate tertiary student research |
Start-Up (CC-SU) |
|
For outstanding Digital innovation by a company in the start-up phase of their development. |
TECHNOLOGY CATEGORY DESCRIPTORS
Head Category | Long Descriptor | Short Descriptor |
Big Data Analytics |
Technology developed which utilises large volumes of data – both structured and unstructured that result in strategic analysis and better decisions. This may include advanced data analytics and unique algorithms. It must demonstrate that the datasets are large enough to necessitate high-level programming skill and statistically defensible methodologies in order to transform the data asset into something of value. |
Technologies developed which utilises large volumes of data – both structured and unstructured – that result in strategic analysis and better business decisions. |
Internet of Things |
The use of IoT technologies for the inter-connectedness of physical devices to enable solutions to extract data or to create new information to improve efficiencies, accuracy and/or economic benefit and reduced human intervention. These include new methods to enable businesses, governments, and consumers to connect to their IoT devices, sensor technology and smart technology including remotes, dashboards, networks, gateways, analytics, data storage, and security. |
The use of IoT technologies to create new abilities to extract data or to create new information to improve efficiencies, accuracy and/or economic benefit and reduced human intervention |
Artificial Intelligence |
Artificial Intelligence (AI) is used to perform operations analogous to learning and decision making in humans. Examples may include expert systems, robotics, self learning or programs for the perception and recognition of shapes in computer vision systems. Typically, technologies should address central problems or goals of AI research include reasoning, knowledge, planning, learning, natural language processing (communication), perception and the ability to move and manipulate objects |
For solutions which utilise Artificial Intelligence (AI) is used to perform operations analogous to learning and decision making in humans |
Blockchain |
The use or improve Blockchain technology for developing applications in the fields of finance, banking, real estate, etc. in order to enhance data security or contribute to promoting transparency in the society. The application must have evidence that has been widely deployed in society and create high efficiency in cost, safety and transparency. |
The use or improve Blockchain technology for developing applications in the fields of finance, banking, real estate, etc. in order to enhance data security or contribute to promoting transparency in the society. |
ENTRY RULES
- Nominees must own the IPR (Intellectual Property Rights) of the product. (This is not applicable to student project categories)
- All entries other than the Students’ Projects, must enter into 1 of the 5 Head Categories
- Entries if relevant and eligible, they can also enter in one of Cross Category and/or one of the Technology Categories
- A Start-up need to come through the Head Category but at the same time also nominate in the Cross Category under Start-up.
- A Research & Development need to come through the Head Category and also nominate in the Cross Category under Research & Development.
- A company can also nominate your entry in the Technology Category under any of the 3 segments. For eg. A company may nominate in one of the Head Categories and can nominate under the Cross Categories and also in the Technology Categories provided you meet the criteria. At the same time, there is a possibility you could win up to 3 Awards.
Please take note that your presentation for the respective nominations will defer when presenting at the Head Category, Cross Category and Technology Category respectively (This is not applicable to Tertiary, Senior Student and Junior Student Categories).- Head Categories: One product can only be nominated under one of the categories under this Head Categories group (Please refer to the Award Category framework for details)
- Cross Categories: The product/company can also be nominated for either one but not both
(1) Start Up or (2) Research and Development - Technology Categories: The product can also be nominated for either one of the categories
(1) Big Data Analytics or (2) Internet of Things or (3) Artificial Intelligence or (4) Blockchain
- Students can nominate in Tertiary, Senior Student and Junior Student categories. Student projects must be developed by Undergraduate students themselves, and are only to be nominated under the Student Project Categories. The project can be a prototype. Projects by Post-graduate students should be submitted under the 'Research & Development' category.
- For Research & Development, the product can be a prototype, or partially completed or been tested in the field but not commercialized and with no customer installations base yet.
- For Start-up, the nominated company's incorporation date must not be more than 3 years from 1st January of the year of the Awards.
- Nominations that won the MSC Malaysia APICTA Award in previous years should not be resubmitting their entries with the same product name unless there has been a change in the product name with extensive and drastic new features added. Nominee has to indicate the product has won before, and what the new features are, in the nomination write-up.
Multiple Presentations
For nominees opting to participate in the cross categories in addition to their Head Category nomination must present again for each cross category
Presentations must be different and targeted to the category they are nominating for. Judges must also judge and question according to the category they are judging.
For example, if tech category, then questions should not be asked regarding commercials and should be related to the criteria for that category
* Your nomination will be disqualified if the above condition/s is/are not met.
ENTRY FEE
Category |
Entry Fee |
Corporate (Member) |
RM250 per entry |
Corporate (Non-Member) |
RM350 per entry |
Tertiary (Academia) |
RM50 per entry |
Students (Primary & Secondary) |
Complimentary |
Payment method:
- By Cheque: All cheque must be crossed A/C Payee Only and made payable to: PIKOM
- By TT/Giro or Direct bank-in: Malayan Banking Berhad: Account No. 5141 5032 7167 (Swift Code: MBBEMYKL)
JUDGING CRITERIA
A. HEAD CATEGORY
HEAD CATEGORY : Consumer (HC-C)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Uniqueness | 25% | Technology and Innovation | 60% |
Trend Setting, creativity | 40% | ||
Market Potential | 25% | Market Share & Potential | 60% |
Business and Financial Model/Strategy | 60% | ||
Functionalities and Features | 25% | User Requirements | 50% |
Compatibility and Interoperability | 50% | ||
Quality & Application of Technology | 25% | Content & Standard | 60% |
Product Stability & Reliability | 40% |
HEAD CATEGORY : Inclusions and Community (HC-IC)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Uniqueness | 25% | Technology and Innovation | 60% |
Trend Setting, creativity | 40% | ||
Value to Community & Society at large | 30% | Accessibility & Reach | 50% |
Social Integration & Impact on Quality of Life | 50% | ||
Functionalities and Features | 25% | User Requirements | 50% |
Compatibility and Interoperability | 50% | ||
Quality & Application of Technology | 20% | Content & Standard | 60% |
Product Stability & Reliability | 40% |
HEAD CATEGORY : Industrial (HC-I)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Uniqueness | 30% | Technology and Innovation | 60% |
Trend Setting, creativity | 40% | ||
Market Potential | 20% | Market Share & Potential | 60% |
Business and Financial Model/Strategy | 60% | ||
Functionalities and Features | 30% | User Requirements | 50% |
Compatibility and Interoperability | 50% | ||
Quality & Application of Technology | 20% | Content & Standard | 60% |
Product Stability & Reliability | 40% |
HEAD CATEGORY : Business Services (HC-BS)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Uniqueness | 25% | Technology and Innovation | 60% |
Trend Setting, creativity | 40% | ||
Market Potential | 20% | Market Share & Potential | 60% |
Business and Financial Model/Strategy | 60% | ||
Functionalities and Features | 25% | User Requirements | 50% |
Compatibility and Interoperability | 50% | ||
Quality & Application of Technology | 30% | Content & Standard | 60% |
Product Stability & Reliability | 40% |
HEAD CATEGORY : Public Sector and Government (HC-PSG)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Uniqueness | 25% | Technology and Innovation | 60% |
Trend Setting, creativity | 40% | ||
Value to Public/ Government | 30% | Accessibility & Reach | 50% |
Transparency & Impact on Quality of Life | 50% | ||
Functionalities and Features | 25% | User Requirements | 50% |
Compatibility and Interoperability | 50% | ||
Quality & Application of Technology | 20% | Content & Standard | 60% |
Product Stability & Reliability | 40% |
HEAD CATEGORY : STUDENTS (HC-S) : Junior Students, Senior Students, Tertiary Students (Undergraduate)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Uniqueness | 15% | Application of Technologies | 50% |
Innovation | 50% | ||
Proof of Concept | 15% | Understanding of the Problem to be Solved | 50% |
Understanding of Business Environment | 50% | ||
Functionalities and Features | 15% | User Requirements | 50% |
Compatibility and Interoperability | 50% | ||
Quality | 30% | Content & Standards | 60% |
Product Stability & Reliability | 40% | ||
Presentation | 25% | Organization of Presentation | 60% |
Enquiries | 40% |
B. CROSS CATEGORY
CROSS CATEGORY : Start-Up (CC-SU)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Business Model & Financials | 30% | Funding | 50% |
Scalability of operations | 50% | ||
Client Reach | 15% | Quality / type of clients | 50% |
Satisfaction | 50% | ||
Execution – Team Composition - Implementation | 20% | Scalability of Operation | 50% |
Team Composition | 50% | ||
Investment Viability | 10% | Quality of Customer Base | 50% |
Market Share / Potential | 50% | ||
Unique Selling Proposition | 25% | Market Entry Barrier/IPR | 50% |
Competitive Advantage & Differentiation | 50% |
CROSS CATEGORY : Research and Development (CC-RD)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Uniqueness | 30% | Technology and Innovation | 60% |
Trend Setting, creativity | 40% | ||
Proof of Concept | 30% | Commercial Potentia | 50% |
Pilot Trial | 50% | ||
Functionalities and Features | 20% | User Requirements | 50% |
Compatibility and Interoperability | 50% | ||
Quality & Application of Technology | 20% | Content & Standard | 60% |
Product Stability & Reliability | 40% |
C. TECHNOLOGY CATEGORY
TECHNOLOGY CATEGORY : Big Data Analytics (CT-BDA)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Security | 30% | Solution architecture and/or platform design | 60% |
Compliance / adherence to security standards | 40% | ||
Creativity | 30% | Process of Data Mining, Algorithm Used and Results Management | 50% |
Elements of Predictive & Prescriptive Analytics | 50% | ||
Scale | 20% | Proof of how solution will scale and adopt to business needs | 50% |
Seamless Data & Process Integration | 50% | ||
Openness Integrability | 20% | Demonstrate compliance to industry standards | 60% |
Integration of third party solutions to enhance and/or monitor | 40% |
TECHNOLOGY CATEGORY : Internet of Things (CT-IOT)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Security | 30% | Solution architecture and/or platform design | 60% |
Compliance / adherence to security standards | 40% | ||
Creativity | 30% | Purpose & Ease of Use | 50% |
Area of deployment for efficiencies and advantage points | 50% | ||
Scale | 20% | Proof of how solution will scale and adopt to business needs | 50% |
Seamless Data & Process Integration | 50% | ||
Openness Integrability | 20% | Demonstrate compliance to industry standards | 60% |
Integration of third party solutions to enhance and/or monitor | 40% |
TECHNOLOGY CATEGORY : Artificial Intelligence (CT-AI)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Security | 30% | Solution architecture and/or platform design | 60% |
Compliance / adherence to security standards | 40% | ||
Creativity | 30% | Solving or enhancing processes, capabilities and efficiencies | 50% |
Methodologies used in producing results, self-learning | 50% | ||
Scale | 20% | Proof of how solution will scale and adopt to business needs | 50% |
Seamless Data & Process Integration | 50% | ||
Openness Integrability | 20% | Demonstrate compliance to industry standards | 60% |
Integration of third party solutions to enhance and/or monitor | 40% |
TECHNOLOGY CATEGORY : Block Chain (CT-BC)
Judging Criteria | Weighting | Attributes | Weighting |
---|---|---|---|
Security | 30% | Solution architecture and/or platform design | 60% |
Compliance / adherence to security standards | 40% | ||
Creativity | 30% | Solving or enhancing processes, capabilities and efficiencies | 50% |
Methodologies used in producing results, self-learning | 50% | ||
Scale | 20% | Proof of how solution will scale and adopt to business needs | 50% |
Seamless Data & Process Integration | 50% | ||
Openness Integrability | 20% | Demonstrate compliance to industry standards | 60% |
Integration of third party solutions to enhance and/or monitor | 40% |
PRESENTATION TIME
- Presentation time for each entry is same for all categories:
- 3 minutes set up
- 10 minutes for presentation and demo
- 10 minutes for Q&A
- 2 minutes for equipment dismount
Total time 25 minutes
TIMELINE
APICTA 2020 Timeline |
|
Details |
Date |
Open for Nomination |
10 August 2020 |
Nomination Closing Date |
11 September 2020 |
First Round Judging – Online |
28 September – 9 October 2020 |
Final Round Judging – Virtual Presentation |
12 – 23 October 2020 |
MSC Malaysia APICTA 2020 Award Ceremony (Virtual) |
18 November 2020 |
PAST WINNERS
Vehicle Telematics Online Services Sdn Bhd(Winner)
VTOS DRIVERS’ DRIVING NATURE APPLIED RISK PROFILE (DNA) FOR THE INSURANCE INDUSTRY
Chung Ling Private High School (Merit)
New Generation Mobility Support Device
Maybank (Merit)
Maybank Sandbox
Farm to Fork Sdn Bhd (Winner)
dahmakan
Chung Ling Privte High School (Merit)
Surgeons' VisionMetric : Potential Diagnosis for Cancerous Cell
CEC CLPHS (Merit)
oHelmet
Treehouse Learning (Merit)
Quick Park IOT Based Smart Parking System
SMK Damansara Jaya, SMK Bandar Utama 3, Arrows Resource Centre, SMJK Katholik PJ, Wesley Methodist School Kuala Lumpur (International) (Merit)
Chef de Bot
Asia Pacific University of Technology and Innovation (Winner)
"Prevention is Better than Cure"... A Sensitive, Low Cost and Portable Detector to Prevent Cancer
Telekom Research & Development Sdn Bhd (Merit)
Fixed-line Voice over Wireless (FiVoW)
Nexplatform Sdn Bhd (Merit)
NEXPLATFORM
Let's Get In Touch!

APICTA Secretariat
PIKOM - The National Tech Association of Malaysia
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No. 2, Jalan PJU 8/8A, Damansara Perdana
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Selangor Darul Ehsan
Tel: 03-7622 0079 ext. 211 (Grace Lee)
Email: apicta@pikom.org.my
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